Even the best salespeople hear the word ӮoԠfrom time to time.You know how it goes; you did everything right. You built up some serious rapport, had that million-dollar idea, and presented a top-notch proposal. In the end, though, it just didnҴ happen.The prospect said Ӯo.ԠNO! Itҳ never fun to lose, but how you handle these losses can make or break you.