Investing in high-quality, professionally-taken headshot photography is a key component for your personal branding efforts. It shows you at your very best, the way you want prospective clients to see you. Many individuals are not naturally photogenic. As a result, amateur photography can actually end up doing more harm than good by making you look much different than you do in person…and certainly not your best. A protographer that specializes in headshots knows how to place you, how to choose the best backdrop and last but not least, how to use exceptional lighting to get the best picture possible.