It is a well-known fact that the Google platform has consistently ranked first in the Online Advertising Industry. There are users who are receptive to Google advertisements and pay attention to ads on other platforms. By broadening your Ads, you will enhance Brand visibility when people see your Ads on many platforms and places. This variety in advertising will strengthen your digital marketing approach. Despite the fact that Google Search has surpassed all competitors in the online advertising industry, expanding the Ads network makes it more desirable to customers and will attract them. There are additional engaging channels for attracting new consumers and retaining existing customers.