Sound Directory
SEM works by presenting sponsored adverts at the top of search engine results pages that relevant to the user’s keywords. SEM advertisements only display when a user searches for the keywords that got used to trigger the ad. Companies use a search engine’s SEM portal to manage their SEM advertisements. Most search engines need you to create an account through which you can manage all of your advertising as well as participate In ad auctions to ensure your advertisements appear in searches. If your firm wins the keyword auction, your ad will appear on the first SERP regardless of what happens.